What’s The Difference Between A Lead Generation Funnel And A Webinar Funnel?

What’s the difference between a lead generation funnel and a webinar funnel?

Answer: 

The purpose of a lead generation funnel is to generate leads. The objective is to give visitors a lead magnet in return for their email address. We can then market to them and send them targeted emails.

A webinar funnel is a one-page registration page. The main difference is that you’re going to need to have leads to have a successful webinar. If you’re just driving traffic that hasn’t been marketed to you might struggle to make conversions because they’re not going to be sold on anything. So it’s unlikely that they’ll subscribe to a webinar straight away. In this clip, we’ll show you how to set up a webinar using our autowebinar feature.

This is an extract from our Getting Started Webinar - January 21, 2021