Full Autowebinar Walkthrough

[Note: This feature is available on the Pro / Agency / Scale and Maximize Plans. If you need this feature and you would like to upgrade to a different plan please contact us at support@convertri.com]

Video Tutorial:

Article:

Autowebinars are webinars which are recorded, but presented as if they are live. They’re good for boosting audience engagement and generating interest in your service or product. In this walkthrough, we’ll set up a full and complete autowebinar from scratch.

1. In the Dashboard, click on Autowebinars in the left hand menu. Click Create New.
2. Enter a name for your autowebinar, and choose the domain you want it to be on. Click Create.

This is the webinars screen. This is where you’ll control your webinars settings and content.

Webinar Pages

These pages are automatically set up for you when you create a new webinar. These pages are:

• Registration – where your prospects sign up
• Confirmation – a confirmation message to say their details have been received
• Webinar – the page they’ll watch the webinar on
• Checkout – the page where they’ll buy your product
• Thankyou – the page they’ll see after they check out
• Replay – the page which will display your webinar’s “replay”
• Expired – the page they’ll see if they’re too late to watch the showing

These pages work exactly the same as any other Convertri page, except they’re automatically wired up to work together. All you need to do is click to edit each one, and make it look the way you want.

1. Click Edit over the page you want to edit.
2. Make your changes, then click Save and Publish.

Back in the webinars screen, you can change each page’s path and see its published status at a glance.

There’s only two working parts you need to add to get it all up and running, and that’s a product, and the video that sells it.

Adding a Video

First, let’s add the video of the webinar you want your prospects to watch. You can enter a self-hosted video from elsewhere, or upload one to Convertri in the Dashboard.

1. In the webinars screen, scroll to the Webinar page. Click to edit it in the Page Builder.
2. Click to select the video element. In the Properties panel, enter the URL of your webinar video, or click to select it from uploaded videos.
3. Save and Publish your page.

Adding a Product

Before you start this step, you’ll need to have a product set up in Convertri. You can do this by clicking Cart in the top right hand corner of the Dashboard.

1. In the webinars screen, scroll to the Checkout page. Click to edit it in the Page Builder.

2. Click Products in the top toolbar. Select the product you want to sell from the dropdown menu.

   

3. Click Next, and if you like you can customise the title of the checkout, the call to action, details section and cart abandonment options.
4. Click Save and Close.
5. Click to edit the product name and price on the checkout page. This is for display only: changing these will not affect the product’s total price.
6. Save and Publish your page.

Replays and Scheduling

Now, you’ll choose when your webinar will play and how long the replay will be available.

1. In the webinars screen, click Settings in the left hand menu.
2. Choose your options from the dropdown.

Webinar Scheduling

Just in time – choose this to make prospects think they’ve visited the page with a set duration of time to go. Use the dropdown to set if the webinar will start every 5 minutes, 15 minutes, 1 hour or 4 hours.

At set times – choose this to make your webinar start at set times. You can choose up to three slots per day of the week.

Replay options

Choose from the dropdown how long the replay will be available for on the replay page after each screening has finished.

Setting Up Emails

You can use Convertri’s internal email system to create an autoresponder email sequence to let your prospects know when they can watch, what they’ve missed or how to take advantage of special offers. Before you start, you'll need to integrate Sendgrid. Find out how in the Knowledgebase.

Before you can send emails, you need to configure the email settings.

1. In the webinars screen, click Settings in the left hand menu. Enter a “from” email address and name.
2. Enter the URL of a published page you want to show visitors when they unsubscribe from your webinar emails. Or, you can keep the Convertri default.
3. Click Save.

Now, it’s time to create your first email message. You can create emails that send to all signups after the webinar has ended, or which send to only those who watched the webinar.

1. In the webinars screen, click the Emails option in the left hand menu, which will now be available.
2. Click Create Email under the category of email you want to send.
3. Choose the email scheduling options you want from the dropdown. Then, enter your email’s subject line and body, and style your email using the formatting tools.
4. Click Save.
5. Your email will be sent to autowebinar sign-ups or just the attendees at the scheduled time you specified.

Congratulations – you just created an autowebinar! When someone signs up on your confirmation page, they’ll receive any emails you configure to send before the webinar begins. Either they’ll watch the webinar, or be directed to its expired page, depending on the scheduling options you’ve set up when they visit your link. When they click the button under your webinar video, they’ll be taken to the checkout page where they can buy your product, and then get redirected to the thank you page. Lastly, attendees will receive any emails you’ve configured to send after the webinar has ended.