Elements Overview

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In this help doc, we’re going to give you an overview of all the Elements in the Funnel Designer. From the Elements Tray, you can drag out many elements to the Page Builder. You can add Pages, Webinar, Autoresponders, and various sources of Traffic.

Page Element

In the Funnel Designer, from the Elements Tray on the left side, click on the first icon to open a wide selection of Pages. The page card elements represent the pages in your funnel.


You can change the name of any of the pages by opening the Elements Properties panel and selecting General Properties. Here you can also select the Page Type.

Page Element Types

  • Opt-in page - You can set the Page Type to any of the following: Single, 2-Step, Video, Waitlist
  • Application page - You can set the Page Type to Article or Video
  • Content page - You can set the Page Type to Article or Video
  • Registration page - You can set the Page Type to Article or Video
  • Sales page - You can set the Page Type to Info, Software, VSL or Book
  • Upsell page -  You can set the Page Type to Coaching, Membership, and Software Upgrade
  • Downsell page
  • Checkout page - You can choose a product which you can set up in your dashboard
  • Delivery page
  • Webinar replay
  • Thank you

You can connect page elements to Webinars, Autoresponders, and sources of Traffic. See example below:

Webinar Element

You can add a Webinar element from the Elements Tray. The Webinar will automatically be connected to a Checkout Page.


Autoresponder Element

Autoresponders like Mailchimp, Aweber, and Sendgrid can collect information from people who have gone to a sales page, application page, etc. It can represent email campaigns and alter the hits and conversions from elements that it's connected to. You can edit the conversion rate of this element in the Element Properties panel. The Autoresponder element can also help you understand where in your funnel your autoresponder was responsible for sending sales pages, applications, etc. 

You can place this element wherever it's necessary your funnel design, see the example below:

Traffic Elements

Paid Traffic Element 

You can change the name of this element to represent the source of traffic, e.g., Facebook Ads, Google Ads. From the Elements Properties panel you can change the name of the element, add the cost per click, clicks generated, and commission 


Email Traffic Element 

This element can represent all the emails and newsletters you send out. From the Elements Properties panel, you can change the name of the element, add clicks generated, and commission.

Organic Traffic Element

This element can represent website traffic for which you don’t pay. From the Elements Properties panel, you can change the name of the element, add clicks generated, and commission.