How To Create a Forced Video Sales Letter
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What Is a Video Sales Letter?
A video sales letter is a page where instead of having your sales letter in the form of words, it’s in the form of a video! Making one of these is such a great way to show off what you’re selling, a high-quality presentation will make your product also look incredibly high-quality. You can add your video to a Convertri page and let the sales start rolling in. A forced video sales letter is where your user can't click off or stop the video when they are on the page, so you can make sure they will see exactly what you want them to.
How To Use Convertri To Show Off Your Video Sales Letter
Once you have your video ready, you want to make sure people are paying attention to it and to what you’re selling. These steps will use Convertri’s features to show off your video as much as possible.
1. Go to the page where you have added your Video Sales Letter and go to the Video Properties for your Video. This will be called either Video, Vimeo, YouTube or Wistia Properties depending on which of these video elements you are using.
NOTE: The next step shows how to use Playback Controls, which are available for YouTube, Vimeo and Convertri’s own video player element, but not Wistia. Showing or not showing Playback Controls for a Wistia video needs to be edited within Wistia, not Convertri.
2. You will see the Video player editing options, including Show Playback Controls. This is important to your video sales letter, because turning these off makes people pay attention. If you turn these off, someone on the page can’t pause or skip through the video. They will have to pay attention, creating a forced video sales letter.
3. The other important button which you can toggle on with these controls is Animate Play Button. Doing this will cause an effect around your play button which makes it much more appealing. Having this turned on will create movement on your page, catching people’s attention and making them click play
We hope you have enjoyed these tips and they help you make the most of your Video Sales Letter on Convertri!