How to Add a Retargeting Pixel

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Adding a retargeting pixel is great for getting your message in front of your target audience more often. You can add retargeting pixels at site, funnel and page level.

If you want to add a retargeting pixel to a site:

  1. In the Dashboard, click on Account.
  2. Click on Domains in the left-hand menu.
  3. Scroll to the domain you want to add a script to, and click Edit Scripts.
  4. Paste in your pixel code (if you are unsure where to put it, use the Body tab). Click Save.

If you want to add a retargeting pixel to a funnel:

  1. In the Funnels screen, click on the funnel you want to add the retargeting pixel to.
  2. Click Scripts in the left-hand menu.
  3. Paste in your pixel code (if you are unsure where to put it, use the Body tab). Click Save.

If you want to add a retargeting pixel to a page:

  1. In the Page Builder, click on Page in the top toolbar, then click on Custom Scripts.
  2. If your pixel code is meant to be appended to the <body> section of your page, click on the Body Scripts tab. If it’s meant to be appended to the <head> section of your page, click on the Head Scripts tab. If you are unsure where to put it, use the Body tab.
  3. Enter your pixel code, and click Done.